Small Business

Small Business

Open restaurant and its owner

5 Reasons Why Your Restaurant is Struggling—and What You Can Do About It

• Your restaurant is struggling because people are unwilling to dine in: Offer delivery or takeout and make sure your online presence is strong. • Your restaurant isn’t advertising enough: Hire a professional to help you create an effective marketing strategy. • Your restaurant doesn’t offer any deals or promotions: Run discounts on menu items,

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hairdresser in salon

How to Build Your Dream Beauty Salon

There’s no denying that the beauty industry is booming. In 2018, it was worth an estimated $532 billion, showing no signs of slowing down. With so much opportunity for growth, now is the perfect time to start your own beauty salon. Of course, opening a salon is no easy feat. A lot of planning and

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night market full of people

Effective Ways to Get More Customers for Your Business

No matter how great your product or service is, you won’t make a penny if you can’t find customers to buy it. And as any business owner knows, finding and acquiring new customers can be a challenge. But it’s not impossible. There are plenty of ways to get more customers for your business, and with

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Marketing plan

Guide to Choosing the Appropriate Marketing Methods for Your Business

Businesses often face a dilemma when it comes to marketing- which methods should they use in order to reach their target audience? With so many options available, it can be difficult to determine which ones will be the most effective. This guide provides an overview of the most popular marketing methods, as well as information

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Business man rising coins

Methods That Can Increase Your Small Business’s Working Capital

As a city known to be a foodie paradise, tons of food and beverage (F&B) establishments open in Singapore City every other month. But only around 60 percent of them last more than five years. The remaining 40 percent don’t survive past that period, according to a 2015 report by SPRING. Experts say that F&B

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business finance

Building Profits: Mistakes That Can Ruin Your Company’s Profitability

There are many factors that, when ignored, can lead to a company’s downfall. First comes the loss of trust, next comes the decrease of your company’s competitiveness, then your profitability comes crashing down. No matter the type of business you are running, it is crucial that you engage in practices that will help you build

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managing online business

5 Pandemic-Centered Business Opportunities You Should Consider

At the onset of the COVID-19 pandemic last year, there were a lot of business start-ups in different industries, despite massive job losses and closures of tens of thousands of commercial establishments across the US. Beginning mid-March and until May 2020, the U.S. Census Bureau revealed that there have been over 500,000 employer identification number

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facebook mobile app

Business Lessons Entrepreneurs Can Learn From Facebook

If there is one social media giant virtually everyone has an account on, that would be Facebook. Facebook made headlines during the last week of October after CEO Mark Zuckerberg announced they would change their corporate name. Despite the backlash received by the company, no one can deny just how successful Facebook has been for the

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restaurant owner

5 Tips for Marketing Your Restaurant

If you run a restaurant, you understand how fierce the competition is. You might serve amazing food, but potential customers have dozens of restaurants to choose from in their area. Somehow, you have to stand out and convince them to pick yours. In order to do that, you have to market your restaurant well to

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people at a store

An Evolving Landscape: Key Trends Changing the Retail Industry

The COVID-19 pandemic marked a period of great difficulty for businesses. Those that are engaged in the retail industry are mainly on the loose end. From demand fluctuations and supply disruptions to labor shortages, a lengthy list of problems made the pandemic incredibly stressful for retailers. Now, over a year into the health crisis, the

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